This is a great JCDecaux Transvision campaign which makes use of the train destination information from the railway station and targets an advert to the audience based on their journey end point. The campaign highlights the English hospital commenting and rating service at www.nhs.uk/feedback.
Kudos goes to JCDecaux, Grand Visual and the www.nhs.uk/syndication team. The campaign runs from the 20th December 2010 for two weeks in railway stations in London, Liverpool, Manchester and Birmingham UK.
Tags: data.gov, Digital Signage, DOOH, Grand Visual, JCDecaux, NHS Choices, Open Data, Transvision
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